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Maakoa – An unbiased review of one of the newest MLM companies

Is the world ready for another health and wellness network marketing company depending on another Amazon superfruit? The people of Maakoa (Maakoa.com) are betting yes. Maakoa, based in Orem, Utah, was officially launched on July 4, 2009. The translation of the company name means “fearless” in English, and that is Maakoa’s motto. According to its website, the company exhibits its fearless philosophy by “taking on bold new challenges and succeeding when others may fail. It’s about building relationships and treating people the right way.”

Currently, the company offers two products. The first is a juice called Koopuwa. Like many other juices these days, Koopuwa has Açai Berry, Pomegranate, and Blueberry. But Maakoa is betting that what will set Koopuwa apart from other juices is the inclusion of the latest Amazonian superfruit to come to the United States: Cupuaçu (pronounced “coo poo ahh sue”). Cupuaçu is the most popular fruit in the Amazon and is used to make jams, cakes, ice cream, and a number of other foods. The indigenous people of the Amazon have used the fruit as a main source of food for centuries and believe that Cupuaçu had medicinal properties to relieve labor pains and abdominal problems. The Cupuaçu tree grows about 60 feet tall and the fruit resembles a coconut. The plant is a distant relative of the cacao plant, and while the sweet pulp is used in the Maakoa juice product, the Cupuaçu seed is used to make a chocolate-like product called culpulate.

Cupuaçu also has a unique type of polyphenols called theograndins, which are a relatively new discovery. Theograndins have powerful antioxidant activity and provide immune support and cardiovascular protective benefits. It is also said to improve mental clarity, energy and stamina, libido, circulation, and provide a number of other healthy benefits.

Maakoa’s second product is MXp3, a high-performance protein powder, which comes in two formulations. One formulation is for those who focus on building muscle mass, while the second is designed to build lean muscle mass while suppressing appetite to support weight loss. The product documentation for MXp3 states that “it is the complete drink that offers the building blocks necessary for health and nutrition, while building the muscle mass you want. MXp3’s unique formula provides the essential proteins and nutrients for body development. body for those looking to build lean and strong muscle. ” The ingredient list is very typical of many protein powder shakes, and Maakoa does not claim any unique proprietary formula.

The Maakoa compensation plan is based on a binary system and promotes seven ways to earn income. In addition to retail sales and autoship rebates, associates can earn bonuses for registering new distributors. There are two purchase plans at $ 229 and $ 499. In the lower priced package, the associate will earn a $ 40 bonus, while a $ 499 package earns a $ 100 associate. May earn higher bonuses of $ 80 and $ 200, respectively, if you sponsor 2 or more new IBOs every four weeks. Once you have personally sponsored two IBOs, you are eligible to earn a 10% weekly commission on the total volume of your minor binary leg. It is not necessary to keep the volume of each binary branch within a certain proportion of the other branch, as is common with some binary systems. Associates can also earn $ 80 bonuses by helping their downline recruit new IBOs within the first four weeks of IBO enrollment. Maakoa also has a leadership match bonus program that is completely separate from the binary plan. Once you’ve reached a certain rank, you can earn matching bonuses on your personal sponsors and their direct descendants up to six levels deep.

The brain trust behind Maakoa is Bruce Davis, who is the president and CEO. Davis was previously an executive at a software company that provided infrastructure to other network marketing companies. David Simpson is the Vice President of Operations for Maakoa. For the past 25 years, he owned a real estate development company. The VP of Sales is Todd Kirkpatrick, who has experience in corporate recruiting, development and training. Kimble Smith is the Vice President of Product Development. Smith is the founder of Kimac Industries, a supply chain and product distribution company. In the first few months of operation, Maakoa has tried to increase its brand by sponsoring various sporting events near its base of operations in Utah and recently entered into a multi-year marketing partnership with Utah Flash, an NBA development league team. .

So is Maakoa the next big network marketing company or will it be a remote memory in a year or two? I think it’s hard to say. Maakoa has elegant marketing materials and a well-organized and designed website, although I think it needs to increase its content. Much will depend on the craziness of the juices and how long it continues. Many have argued that juice companies are over-saturating the market, but they continue to emerge and many are doing well. As with most companies, long-term success will depend on the management team, the capitalization of the company, and how quickly and effectively the company develops additional products. Time will tell, but Maakoa appears to be off to a promising start and I will be interested to see how the company develops over time.

Note: The author has no association with Maakoa or any of his management team.

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