Digital Marketing

Use webinars to make more money online right away

When you run a webinar, it means you’re broadcasting your computer screen and the sound of your voice live to an Internet audience. Although great for training, you can use webinars to make more money and reach more people by hosting a launch webinar, having a webinar class, and even adding an additional webinar on top of your existing office.

You may have been present as an attendee at a launch webinar without even realizing it. This is where a free webinar training session is given. It usually lasts about an hour and the idea is to attract as many people as possible to this free training call. The presenter shows something or presents some kind of problem, at the end it goes to a kind of offer where people can buy immediately. This can be any type of offer, including a report, a membership site, or even services and training.

Speaking of having something for sale, you can hold a webinar class. This means you set up a curriculum, possibly four or eight separate one-hour sessions delivered week to week training people on some kind of topic, like weight loss or Adobe Photoshop. Once a week they meet in this webinar and only paying members can attend. You can even record these calls and put them inside a download page or membership site to sell later, but the idea is that you’re presenting some kind of live information for paying members only.

People pay you money to get access to your best training. Finally, you can host a webinar once to use as a bonus. Let’s say you just have an audio or video course that’s selling pretty well, but you want to run a limited-time promotion. What you’re doing is presenting the same offer but telling people that if they buy before a specific date, those buyers can attend the bonus webinar where you train people on some other topic or even review or answer questions that they just buyers can access.

Those are three easy ways you can use webinars to make more money starting right away. First, host a free to join launch webinar where you teach people openly in public, and then transition to an offer people can buy. Run a webinar class, which means you actually build your entire product live in a series of weekly webinars and even run follow-up or bonus webinars to add to an existing offer you provide to make it even better.

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