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Why is it worth selling your house in the winter?

While there are many potential buyers who stop looking for that perfect home as soon as the snow falls, the buyers who keep looking are SERIOUS BUYERS. Let’s face it, winter can be cold. There is snow and a lot of it. For people who are looking for houses in the winter, they intend to buy and your house may be perfect for them. Take advantage of a time when there are probably fewer houses on the market to compete with.

There are many reasons why people may want or need to shop during the winter. Some are moving, others may have a family change like a divorce, marriage, or a new baby. Some are first-time buyers who have just qualified for their first home and are excited. Some may be anticipating a rise in interest rates and would like to buy before that happens. When you consider these reasons, it makes sense for you to go ahead with your decision to list your home and not wait. As the saying goes, ‘Why wait until spring? Do it now.’

If you’re thinking of putting your house up for sale, there’s really no reason to wait until the weather improves. When shoppers are serious shoppers, they will make purchases more quickly than those who ‘just look’. Those who attend open houses during the cold months are more likely to be serious buyers. Often, when the weather is nice, attending open houses on Sunday afternoons is simply entertainment for people. They love to look at houses and get decorating or renovation ideas. When you have your home listed, you definitely want buyers intent on making a purchase as soon as possible.

You may be thinking, ‘Won’t I get more money for my house in the spring market when I’m more active?’ The fact is that there are more houses available on the spring market. That means more for the buyer to choose from. When the market is tight and there are fewer houses to choose from, the buyer will pay more. If you are going to sell, you can also take advantage of that. You may have fewer showings than you would in the spring, but the showings you do have will most likely be from SERIOUS BUYERS. That is the key to selling your house!

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